Reassuring employees during uncertain times and delivering the benefits they value most can boost morale and increase employee satisfaction. (Photo: Shutterstock)
Human resources personnel are, in general, far more bullish about the value of the benefits they offer plan members than are the plan members themselves. This "enthusiasm gap" may be at least partly explained by an alarming lack of employee engagement surveys.
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Dan Cook
Dan Cook is a journalist and communications consultant based in Portland, OR. During his journalism career he has been a reporter and editor for a variety of media companies, including American Lawyer Media, BusinessWeek, Newhouse Newspapers, Knight-Ridder, Time Inc., and Reuters. He specializes in health care and insurance related coverage for BenefitsPRO.
