If open enrollment were a poker game, would you go all in? Sure, you've got your insurance guide, online enrollment system, and benefits fair. But are you willing to see what's behind the river card? The secret to a successful open enrollment season might not be in the cards you're holding, but in the way you play the game.

Let's be real. Offering benefits is just the ante to get in the game. To win, you need more than just a good hand. You need a strategy. A thoughtful, intentional benefits program can be as complex and nuanced as a high-stakes poker game on a riverboat casino. And yes, it can be just as much work for benefits departments.

But what if I told you that you could increase your bets and your winnings without changing a single card in your hand?