Of all the ways benefits brokers might describe themselves, "ahead of their time" might not be one of the first that comes to mind. But for brokers who have found that too often the alternative health care cost containment strategies they've been preaching have fallen on deaf ears, that may have been the problem. But there's some good news: your audience may finally be ready to listen.

A recent session at the BenefitsPRO Broker Expo offered a peek behind the curtain of the C-suite, exploring their feelings about their health plans, and, more importantly, their brokers. Becky Randles, director of business development with Imagine360 and a veteran of the broker community herself, delved into the results of the company's recent survey of C-suite executives, while Jason Hamelin, director of financial planning and analysis with Werfen, provided his own perspective.