Credit: Chaay_tee/Adobe Stock
Small businesses are the backbone of our nation's economy, representing 99.9% of all U.S. businesses, according to the U.S. Chamber of Commerce.
Yet, despite employing huge numbers of Americans, small employers often find themselves overlooked or underserved by the employee benefits industry compared to their larger counterparts. As Head of the Employee Benefits business at Equitable, I've been watching the industry trend of benefits brokers and insurance carriers alike struggling to meet the unique needs of small business employers, limiting their ability to offer employees comprehensive benefits packages—or even any benefits at all.
Complete your profile to continue reading and get FREE access to BenefitsPRO, part of your ALM digital membership.
Your access to unlimited BenefitsPRO content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Breaking benefits news and analysis, on-site and via our newsletters and custom alerts
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical converage of the property casualty insurance and financial advisory markets on our other ALM sites, PropertyCasualty360 and ThinkAdvisor
Already have an account? Sign In Now
© 2025 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
