The modern workforce presents several challenges to companies looking to attract and retain talent. Workers of all ages have been more likely to leave their companies in recent years. Younger workers – especially those entering the workforce for the first time – bring changing attitudes toward employers because they're used to having everything on demand. In addition, companies increasingly provide hybrid workplaces, making it harder to manage workers across the country.

The good news is that almost every organization is facing the same issues, providing enterprising firms with a huge opportunity to make themselves more attractive to a discerning workforce. Employers need every possible asset to attract desirable employees and, just as important, retain high-performing employees. Providing a wider range of benefits is a great way to encourage talent.

Savvy employers can offer several benefits that competitors may not be aware of. But offering those benefits is only one part of the strategy – the employer also needs to educate their employees on how best to use them.