Those of you who remember studying DNA in high school biology class know that DNA is the genetic code that serves as an instruction manual for our bodies.
Much like our genetic DNA, our organizational DNA determines and tells the story of how our business will function and grow, who we are, and who we will become. Unlike the genetic version, organizational DNA can and must be designed to ensure you become the business you want and need to be.
As we use the term here, organizational DNA comprises the most critical elements of your business. Collectively, it tells your story.
Complete your profile to continue reading and get FREE access to BenefitsPRO, part of your ALM digital membership.
Your access to unlimited BenefitsPRO content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Breaking benefits news and analysis, on-site and via our newsletters and custom alerts
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical converage of the property casualty insurance and financial advisory markets on our other ALM sites, PropertyCasualty360 and ThinkAdvisor
Already have an account? Sign In Now
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
