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In light of a Forbes Survey showing that nearly 80% of young adults now turn to social media platforms for financial advice, Social Capital Markets, a blockchain technology hub, set out to investigate the credibility of the advice circulating on these platforms.
“While platforms like TikTok and Instagram are often associated with viral dance trends and influencer updates, many young people, particularly those between 18 and 41, are using them for something far more severe—investment advice,” according to Sudhir Khatwani, Founder and Head of Research at Social Capital Markets.
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