An employee-first approach to financial wellness

Employers need to rethink how these programs are structured and include these must-haves: fiduciary-only advice, AI and human guidance, a focus on everyday challenges and seamless and engaging technology.

By Brian Walters | February 17, 2025 at 09:39 AM

Study after study shows that employees are financially stressed. They struggle with debt, lack emergency savings, and often don’t understand how to optimize their employer-provided benefits. Yet despite this widespread need, financial wellness programs—offered by thousands of employers—see shockingly low utilization rates. Why is there such a disconnect?

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An employee-first approach to financial wellness

Recommended For You

Complete your profile to continue reading and get FREE access to BenefitsPRO, part of your ALM digital membership.

1 If the Supreme Court kills 'free' ACA preventive care rules, what then?

2 Even 'good' employers face rising risk of lawsuits over health plan costs

3 JPMorgan fights back against new 401(k) lawsuit that alleges ‘devastating’ participant losses

4 5 top states where people have arthritis

5 Social Security Fairness Act will begin sending payments to 3M public workers in April

Nearly 10M ‘delinquent’ student loan borrowers will see credit scores drop: Federal Reserve Bank

401(k) lifetime income solutions: Is now the time for employers to offer new in-plan ‘annuity’ options?

Workplace challenges fuel burnout in younger generations

BenefitsPRO

Don’t miss crucial news and insights you need to navigate the shifting employee benefits industry. Join BenefitsPRO.com now!

Instant Insights /

An employee-first approach to financial wellness

Recommended For You

Complete your profile to continue reading and get FREE access to BenefitsPRO, part of your ALM digital membership.

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1 If the Supreme Court kills 'free' ACA preventive care rules, what then?

2 Even 'good' employers face rising risk of lawsuits over health plan costs

3 JPMorgan fights back against new 401(k) lawsuit that alleges ‘devastating’ participant losses

4 5 top states where people have arthritis

5 Social Security Fairness Act will begin sending payments to 3M public workers in April

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