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In the beginning was the close, and the close was good because the buyer was ignorant of the close. Then, buyers saw the close for what it was and many began to hiss at it and gnash their teeth.
Why that old financial marketing model doesn't work anymore.
We now understand how professionals screw up sales meetings - and how to fix it. Here is the list:
We’re going to look more deeply into the process – how to use very simple psychology to help people say yes to you.
You have eight minutes to achieve several objectives, or you’ll likely be dead in the water.