Established benefits brokers have attributes and skills that the newbies simply dont have. Here, then, are key things that you can do to stand out from the pack.
In our industry, once a method has led to multiple successes, its logical to try the same tactics with every potential client and to then teach those tactics to agents. But just as some prefer quirky Indies to explosive action movies, your new group may not care about the package...
Like the homeowners insurance that would enable them to repair damage a tornado might do to their home, supplemental insurance would pay benefits should a health care catastrophe blow through their lives.
As busy as modern life is, not having time is a convenient reason to put off ideas and practices that could save us a lot of stress in the long run. Why not use Leap Day as an opportunity to take time to make the next four years more productive...