As a benefits professional, you are in a position to help employers attract and retain employees. They need help in telling the story of their benefits package in as compelling a way as possible.

Do you call and leave a voicemail that never gets returned? Here's how to get on someone's radar while maintaining a professional demeanor.

Charitable giving cannot be measured in terms of return on investment. A lot of the value it brings is intangible, but there are tangible benefits too.

Clients assume they can get a little something extra from the person who must approve all the business. Here are six ways to make that assumption work in your favor.

Consider your situation like a card game. You have been dealt several playing cards. Here's how you can assemble the best hand.

You want future business from being present, so make sure attendees know you are there and give them a reason to stop at your table.

Aside from required CE credits, you may have additional educational opportunities available to you that can give you an advantage over a competing candidate without those qualifications.

These may take time and cost money, but they have gotten results for the agents and advisors who invested in both.