Let's take a look at how the pandemic has impacted sales by distribution segment.

While all product line sales were down in 2020, life insurance continued to account for the largest percentage of sales.

Even sub-segments within the mid-market differ in their voluntary benefits carrier and enrollment priorities.

Without question, the COVID-19 pandemic effected many facets of the voluntary business in 2020, and sales were no exception.

Most employers already understand that employees need voluntary insurance products now more than ever.

Despite the benefits, we must make sure that we don't make virtual enrollments mean passive enrollments.

A clear and comprehensive communications strategy coupled with good engagement is vital to achieving good results.

Brokers writing business in the small employer market have typically deployed simplified carrier selection and enrollment strategies; however, employers' changing expectations suggest that these go-to practices may become less successful.