We have discussed the dangers faced by brokers who have not developed meaningful value-added, consultancy-based services for their employer clients.

We have discussed the dangers faced by brokers who have not developed meaningful value-added, consultancy-based services for their employer clients.

The annual Benefits Selling/Eastbridge voluntary benefits survey was conducted during March and April of this year, and almost 350 producers responded, representing a combination of employee benefit brokers, traditional voluntary brokers, enrollment companies, and agents.

The voluntary market is constantly changing, and the pace of change continues to gain speed.

Know your segment, know the numbers, and hone your skills accordingly.

All market segments have room to grow, both in terms of account-level penetration, as well as additional products and increased participation at the employee level.

We all know that selling voluntary benefits is a multi-step process.

We all know how rapidly the worksite/voluntary business has grown into a major industry, the most dynamic segment on the benefits landscape.